BLIND: The International Film Project of AMGC

 

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Presentation in Ukraine Presentation in English

 

 

  For the foreign companies антикризисные решения AMGC
 

 

Ladies and Gentlemen!

We are the Advertising & Marketing Group COMPASS (AMGC). We like to offer for companies services for entering the Ukrainian market and Brand promotion. Now, it is a good time, because "Ukraine - EU" Free Trade Zone is already started since 2016 within the framework of the Association Agreement

The Free Trade Zone between Ukraine and the European Union presupposes a phased reduction or complete abolition of import duties on goods within the next 10 years

 

AMGC marketing

We are ready to be your “marketing department” or as Partners in a joint Company. We can do for companies:

    • Marketing consulting and service (full or some part). Market Reviews

    • Researches: competitors, brand image strengths and weaknesses, and competitors` brands; consumer behavior; consumer psychography, consumer values, consumer life style; unsatisfied demand and searches for new commodity niches

    • Brands creation or repositioning 

    • The development of brand strategy (1-3 yers) for entry a market by international technologies and considering features of Ukrainian consumers

    • Media Planning. Integrated marketing communications (ATL, BTL, PR, Event ets.)

    • Testing: ideas, advertising, packages

    • Product Packages creation, according to technology "Selling Packaging" for the brand entering in to Ukrainian retail networks

    • Outsourcing of marketing department (high-level, PhD)

    • Service at the opening of companies and representative offices. Legal support

 

Why you can trust us to develop business in Ukraine?

    • AMGC is the co-founder and the Member of the Ukrainian part of the Ukrainian-Netherlands Business Council at the Ukrainian Chamber of Commerce and Industry

    • Our expert`s experience since 1998 (marketing, sales, advertising ets.). The name AMGC regularly sounds in the business and professional press of Ukraine for almost 10 years

    • We are able to target products and brands on the Ukrainian mentality

    • We do most informative market research in Ukraine by unique Hi-Tech AMGC Marketing Technology for Strategic & Tactic Marketing. We are company who are spending qualitative and quantitative research in one united format like the format of in-depth interviews with a large number of respondents (till 3 200) constantly. For Strategic Planning we use answers to open questions including the answers to the questions like "why?“

    • We do effective marketing strategies, because its based on most informative market research

    • We use unique technologies so as "AMGC Selling Packaging" ets for creation or adaptation of product packaging to the Ukrainian market

    • Our team includes highly qualified specialists. Managing partner the group of companies AMGC is the Ex-Director of Strategic Planning & Research for JWT Ukraine (WPP Group) marketing communications agency. Brands as Brands as Ferrero, Heineken, Organics, Shik / Wilkinson, Parmalat, Jaсobs Monarch, Reebok, Indesit / Merloni, Timotei, Ambrobene, Gepabene, Тic Tac, Nutella, Raffaello, Lux, Davidoff, West, Kinder Surprise have entered the Ukraine market with active participation of Roman Kolyadyuk PhD.

    • Brands have become market leaders during first 2-3 years. For example TM Jaсobs Monarch (well known nowadays) has been made in that time in Kyiv by Roman Kolyadyuk PhD and Team specialists. The TM Jaсobs Monarch became the market leader in Ukraine, then Europe and nowadays it is selling on the Middle East Market

 

Marketing technologies for finding Market Niches and entering a New Markets 

We have more than 22 separate technologies in narrow areas of marketing such as research, tests, strategic and tactical planning, investment design, brand development, creating incentive sales packages, merchandising, etc.

The market of Ukraine. Free trading zone. Canada, the European Union, Israel and other markets. Marketing services

THE DOCTRINE OF AMGC`s TECHNOLOGIES: "KNOW HOW TO REACH"

The Нi-Tech AMGC Marketing Technology is the special logical system based on the analysis of unique comprehensive research of consumers (4in1):

AMGC StrategyTech = ImTech + ShoppingTech  +  PsiTech +  TestTech

      1. ImTech is the technology for measuring the brand image and brands of competitors, the actual positioning of the brand and TM competitors in the minds of target audiences;

      2. ShoppingTech is the technology for studying consumer behavior (who, where, how much, why buy, ..., etc.);

      3. PsiTech is the technology of studying psychological portraits of target audiences of consumers, deep motivations for purchase and lifestyle

      4. TestTech is the technology for testing the initial hypothesis, product packaging or advertising

This super informative research (StrategyTech) allows to make the rationale for finding niche markets, marketing strategies, crisis management decisions and advertising strategies to achieve a market share

International standards:  ICC /ESOMAR, EFAMRO

The team's qualification allows the development of new technologies in the course of achieving market goals.

 

We will be happy to help a new companies in Ukraine to determine the market share and achieve it

Technology marketing to find market niches and enter new markets

 

 

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